April 16, 2025, 9:22 am
Lyft is stepping into the European market through its acquisition of the ride‑hailing app FREENOW, a deal valued at approximately $197–$200 million. This strategic move marks Lyft’s first major expansion beyond North America, offering immediate access to an established mobility platform and local market infrastructure in Europe. The acquisition is expected to bolster Lyft’s competitive position and accelerate its global growth trajectory in the ride‑hailing sector.
Lyft Agrees to Buy European Taxi App Freenow for $197 Million The Information
Lyft said it is acquiring mobility platform FreeNow, giving the ridehailing company its first major presence in Europe after years of operating exclusively in the US and Canada. FreeNow aggregates taxis alongside private vehicles, including luxury rides. The acquisition of FreeNow nearly doubles...
Ride-hailing giant Lyft said it has agreed to acquire FREENOW, a German multi-mobility app with ride-hail at its core, from BMW and Mercedes-Benz Mobility for about $197 million in cash. The acquisition opens up the European market to Lyft for the first time. The company has only operated in the...
The acquisition — Lyft's first in Europe — is expected to close in the second half of 2025.
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